Mobilegeddon 2.0 Update
By Stephen Alemar No Comments yet

“Play It Again, Google” — Mobilegeddon 2 Is Happening [Webinar Replay]

Mobilegeddon 2.0 UpdateLast year, the good people over at Google decided that, for the first time, mobile-friendliness was going to become a ranking signal in their mobile search algorithm. Basically, this meant sites that were optimized for mobile devices would be favored in search results over sites that were not.

This shift in approach was deemed Mobilegeddon, and it caused a pretty big uproar across the web.

And now the big “G” has decided to take this one step further and is increasing the penalty on mobile-unfriendly sites.

Here’s what you need to know. (more…)

placeit
By Kristi Hines 4 Comments

What Google AMP and Facebook Instant Articles Mean for Mobile Website Optimization

placeitAs a website owner, you may have heard of Google AMP (Accelerated Mobile Pages) and Facebook Instant Article, but think it is something that only applies to major media outlets like Forbes, Mashable, celebrity gossip sites, and news providers.

But that is far from the truth. Thanks to both Google AMP and Facebook Instant Articles, every website owner is going to need to take mobile optimization of their website seriously.

In this article, we’re going to show you what Google AMP and Facebook Instant Articles are, how they impact every website owner, and what you need to start doing now. (more…)

Four Ways
By Kristi Hines No Comments yet

4 Ways to Use Analytics to Find and Fix SEO Problems

Four WaysWhen you start working with a new small business client, you never know where they are going to be in terms of analytics usage.

Ideally, you will have small business owners who will have already installed Google Analytics and Google Search Console, which will give you the tools you need to show them some basic SEO problems right off the bat that they will need your help to work on.

But in some cases, you might be working with small business owners who have a website and nothing more, in which case you will be depending on third-party tools to get the information you need to analyze and diagnose SEO problems for which they will need your assistance.

In this post, we’re going to show you four ways to use different analytics solutions to help you find SEO problems that your small business clients (or prospective clients) might have that you can solve.

(more…)

Multi-Language
By Ariel Rule No Comments yet

Multi-Language Sites and How They Affect SEO

Multi-LanguageWhen considering to add additional languages to an existing website, there is usually one question that floats to the top:

Will this help or hurt SEO on the site?

The general answer to the question doesn’t tend to help because what most people will tell you is that it all depends.

While in some cases, adding this to a site can help, there are other cases where doing this can hurt rankings.

So how do you approach this the right way?

(more…)

Responsive-Design-Dynamic-Serving_1
By Shoshana Brickman 7 Comments

3 Ways Duda Optimizes Image Delivery to Increase Page Speed

Responsive-Design-Dynamic-Serving_1Stop me if you’ve heard this one before. You go to open a website on your mobile device and it takes one, two, three, four seconds to load. It feels like an eternity, and all you really wanted to do was make the most of a few minutes of spare time by reading an article you started earlier, checking the weather before heading to the beach, verifying whether the bus is still running, or some other simple online activity. You certainly didn’t want to spend four seconds waiting for a image to load on a screen.

This frustrating situation is unfortunately common, as many mobile websites are painfully slow to load. Not only does this have a negative effect on user experience, but it also has a negative impact on a site’s search ranking.

(more…)

SEO-and-Conversion-Killers (1)
By Roni Mizrahi No Comments yet

Lessons Learned While Running Paid Campaigns on Social Media

SEO-and-Conversion-Killers (1)We all know you cannot ignore Facebook as an advertising channel — the volume, the segmentation abilities, re-targeting options — almost anybody can find a dish that fits their marketing taste.

So you do a great job of segmenting your traffic wisely and optimizing your ad copy to get relevant clicks at a reasonable price.

Great.

Now what?

Clicks are not worth anything if they aren’t turned into leads, that will in turn, translate into real revenue.

In order to increase ROI and decrease costs, we need to optimize the conversion funnel as much as possible.

Easy to say, harder to do.

(more…)

Screen Shot 2016-02-11 at 11.19.00 AM
By Ariel Rule No Comments yet

Our Latest Webinar: What is Google’s Accelerated Mobile Pages (AMP) Project?

Here at Duda, we like to stay up-to-date with what is going in the world of SEO and mobile.

Over the past few months, we been keeping you updated on one of Google’s newest projects: Accelerated Mobile Pages (AMP).

With Google making a big push this month by sending traffic to AMP pages, a lot of people are trying to figure out how they will be affected, if they will be at all.

(more…)

seo 2016
By Guest Blogger No Comments yet

6 Steps to Prioritizing SEO Needs for Success in 2016

seo 2016This is a Guest Post by Amanda DiSilvestro gives small business and entrepreneurs SEO advice ranging from Google Analytics to recovering from Panda and Penguin updates. She writes for the nationally recognized SEO Company HigherVisibility.com that offers online marketing services to a wide range of companies across the country.

Companies often worry about making sure all of their SEO tasks are completed and completed correctly.

Keyword research, relevant content, link building, web page optimization and local SEO, are all very important—but what many don’t take into account is ordering.

Believe it or not, there is an optimal order for completing these tasks with the most success.

The closer you stick to this guide, the faster you’ll to see positive results.

(more…)

placeit
By Ariel Rule No Comments yet

Google Is At It Again! A News Update Regarding AMP You Need To Know About

placeitOh boy…

Google really knows how to keep us on our toes, and this update is further proof of that.

So just what is happening in the Google-sphere?

It has to do with a project called AMP (Accelerate Mobile Pages) which Google launched a few months ago.

We covered the breaking story on the Duda blog around the same time, which you can read right here.

As a forward-thinking company, Google took it upon themselves to figure out how their users were surfing the web.

(more…)

Pro_blog
By Stephen Alemar No Comments yet

WebAct’s Take on Offering WordPress and DudaOne as Responsive Website Builders

Pro_blogFor many that have signed on to the DudaPro Website Reseller Program, this isn’t their first foray into the web solutions industry. Most DudaPros have built websites before and may have a ton of clients hanging out on legacy platforms like WordPress. Due to this, it’s only natural that some resellers have a few questions about how DudaOne website builder fits into their service offering. Here are a few answers to those questions from Brian Lewis — a man who has walked a mile in those shoes as President of the digital marketing agency, WebAct. (more…)