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By Ariel Rule No Comments yet

Mobilegeddon 2 Hit. Here’s How It’s Impacting Small Businesses [Infographic]

Just when we like to think we know how to play nice with Google, she goes pulls a fast one on us.

That’s what happened back in 2015 when the first Mobilegeddon update hit and we were all left scrambling as we tried to understand how to get back on Google’s good side with mobile-friendly design.

And while the Mobilegeddon 2.0 that rolled out this year wasn’t as earth-shaking as the original update, the algorithm has really doubled down on its original initiate.

That is, to make sure websites were tailored for mobile browsing and rewarding responsive sites in mobile search rankings while dropping the ranking of those who have yet to make the change.

Since this 2.0 roll out, we were curious as to how small business would be impacted by this update refresh and the numbers we found were quite interesting.

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Odin_APS_Blog_Post
By Stephen Alemar 2 Comments

Odin APS Package Now Available for Duda

Odin_APS_Blog_PostFor the past few months, Duda has been working hard on building an APS package. Now, a lot of you might be asking, what does that mean? If you’re a hosting company, you probably already know. But in case you’re not, or just unsure of exactly what that means, let’s break it down. (more…)

Blog_SSL
By Stephen Alemar No Comments yet

Duda Partners with Let’s Encrypt to Provide Free SSL Certificates

Blog_SSLNo car manufacturer today would make you pay extra for doors that come with locks, so why should you have to pay extra for a website that’s secure? You shouldn’t. There is no discernible reason why that should be acceptable. But up until now, this was something that was complicated to implement and (*gasp*) cost extra! However, we’re happy to announce that now neither of those are a problem, as we have sponsored and integrated with the Let’s Encrypt project.

We’re making SSL certificates available to every paid Duda responsive website at no extra cost. Here’s what you need to know.
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20 Experts
By Kristi Hines 1 Comment

20 Experts on How Website Personalization Affects Conversion

20 ExpertsHave you considered using website personalization to increase conversions on your website?

From special sale popups to inviting a mobile user to stop by since they are in the area, there are dozens of ways you can personalize your website to your user based on a variety of factors.

But does website personalization get results?

We decided to ask the experts, and here’s what they had to say about how website personalization affects conversions.

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Blog_conscious-commerce
By Shoshana Brickman 1 Comment

Why Award-Winning Integrated Marketing Agency Conscious Commerce Switched to Duda

Blog_conscious-commerceConscious Commerce is an award-winning integrated marketing agency that, over the past several months, has moved almost all of its clients to Duda. In fact, Duda is the core of Conscious Commerce’s integrated platform, which gives clients an enriched business model for engagement.

Company founder and CEO Brandon Klayman credits Duda’s easy-to-use responsive website builder with enabling his clients to spend more time on their marketing strategies and less time worrying about technical issues.

We spoke with Brandon to hear about how Duda fits into his integrated offerings. Here’s what he had to say. (more…)

Mobilegeddon 2.0 Update
By Stephen Alemar 1 Comment

“Play It Again, Google” — Mobilegeddon 2 Is Happening [Webinar Replay]

Mobilegeddon 2.0 UpdateLast year, the good people over at Google decided that, for the first time, mobile-friendliness was going to become a ranking signal in their mobile search algorithm. Basically, this meant sites that were optimized for mobile devices would be favored in search results over sites that were not.

This shift in approach was deemed Mobilegeddon, and it caused a pretty big uproar across the web.

And now the big “G” has decided to take this one step further and is increasing the penalty on mobile-unfriendly sites.

Here’s what you need to know. (more…)

placeit
By Kristi Hines 4 Comments

What Google AMP and Facebook Instant Articles Mean for Mobile Website Optimization

placeitAs a website owner, you may have heard of Google AMP (Accelerated Mobile Pages) and Facebook Instant Article, but think it is something that only applies to major media outlets like Forbes, Mashable, celebrity gossip sites, and news providers.

But that is far from the truth. Thanks to both Google AMP and Facebook Instant Articles, every website owner is going to need to take mobile optimization of their website seriously.

In this article, we’re going to show you what Google AMP and Facebook Instant Articles are, how they impact every website owner, and what you need to start doing now. (more…)

Four Ways
By Kristi Hines No Comments yet

4 Ways to Use Analytics to Find and Fix SEO Problems

Four WaysWhen you start working with a new small business client, you never know where they are going to be in terms of analytics usage.

Ideally, you will have small business owners who will have already installed Google Analytics and Google Search Console, which will give you the tools you need to show them some basic SEO problems right off the bat that they will need your help to work on.

But in some cases, you might be working with small business owners who have a website and nothing more, in which case you will be depending on third-party tools to get the information you need to analyze and diagnose SEO problems for which they will need your assistance.

In this post, we’re going to show you four ways to use different analytics solutions to help you find SEO problems that your small business clients (or prospective clients) might have that you can solve.

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Multi-Language
By Ariel Rule No Comments yet

Multi-Language Sites and How They Affect SEO

Multi-LanguageWhen considering to add additional languages to an existing website, there is usually one question that floats to the top:

Will this help or hurt SEO on the site?

The general answer to the question doesn’t tend to help because what most people will tell you is that it all depends.

While in some cases, adding this to a site can help, there are other cases where doing this can hurt rankings.

So how do you approach this the right way?

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